Movie Poster Design Principles Explained by Movie Poster Artist James Verdesoto

Movie Poster Artist expert James Verdesoto explains movie poster design fundamentals in these videos analyzing dozens of movie posters.

I love the practical creative advice Movie Poster Artist James Verdesoto gives in the videos below about movie poster design principles and fundamentals. I get really excited when I’m designing a project that requires movie posters to be designed. My graphic designers know how picky I am about poster design and always bring their A-game despite the time constraints.

If you’ve been reading this site from the beginning, you may remember how much I obsess over film poster design sometimes. When I was in high school, I used to collect movie posters, the full-size and 8 1/2 x 11 versions, of course. My bedroom and locker were plastered with them (as well as the many boy band posters- let’s be real).

Over the years, I have definitely noticed how often we see the same shapes, colours, and layering of faces for similar genres, and I never quite understood it. Watching these videos made me understand the psychology behind it and really appreciate the techniques and process of the movie poster artist. Film poster design is much harder and more thought-provoking than it looks.

Movie Poster Design Principles as Explained by Poster Artist James Verdesoto

Movie Poster Design Colour Schemes and Genre Guides

Movie Poster Design Analysis: Marvel Movie Posters

Movie Poster Design Analysis: Remakes vs Originals

I bet you have a new appreciation for movie poster design principles and the colour yellow. What is your favourite movie poster, and why? I’d love to know in the comments below.


If you enjoyed this post, please consider following us at @artdepartmental on Instagram.

Posted by Rose Lagacé

Rose Lagacé is a production designer for film & television by day and an emerging filmmaker by night. Rose is also the creator and editor of Art Departmental where she celebrates the art and craft of production design.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.